about

 

Delicate fine jewelry for your modern feminine side—designed and made in LA.

A mother of three and the founder of Danielle Morgan jewelry, Danielle works out of a cozy bungalow where she lives with her husband and youngest son. A lifelong Santa Monica resident, Danielle switched from studying to be a corporate accountant to jewelry design in order to spend more time with her family after the birth of her first son. Although she learned the basics of jewelry making from her mother-in-law, artist Julia Moosbrugger, and has taken classes in lost wax technique, Danielle is largely self-taught. Always doodling ideas, she's inspired by the casual vibe of her Southern California beach town, the natural world around her, and vintage Hollywood movies.

 

Danielle Morgan jewelry is designed by Danielle and handmade with love in Los Angeles. Danielle takes a minimalist approach to jewelry design and often incorporates simple geometric shapes and intricate textures. Expect her ethereal jewelry to catch the light and sparkle with it. Danielle goes to great lengths to hand-pick responsibly mined gemstones and diamonds whenever possible and uses recycled gold.

 

The jewelry in the Danielle Morgan collection comes in a range of prices and—in a nod to the laid-back yet chic California style she knows so well—goes easily from day to night. Whether bought for a birthday, anniversary, keepsake, or just because, Danielle's dainty pieces can stand alone or be layered for a modern, eclectic look. Danielle creates delicate yet durable pieces that you'll never want to take off. 

 

Among other locations, Danielle Morgan jewelry can be found at Goods in Santa Monica, the London Hotel in West Hollywood, Blvd. in Manhattan Beach, Beck + Brix in Hermosa Beach, and at various Southern California pop-ups throughout the year, including a charity event at West Elm that benefits St. Jude's. Her jewelry has been featured in Tatler and Vanity Fair UK and has been spotted on jet-setting DJs and celebrities across the globe.


To inquire about custom work, email DanielleMorganJewelry@gmail.com.